Which Apgujeong Plastic Surgery Clinic is Best? Gurobi’s 3D-Printed Nose Patent + 3-NO Breast Surgery + 3 Directors Specialised by Area (2026)

Apgujeong – the most prestigious plastic surgery landmark in Gangnam, Seoul. Within a few hundred metres of Exit 4 of Subway Line 3, plastic surgery clinics line up densely. Every one claims to be “professional,” and every one shows beautiful before‑and‑after photos. But the moment you actually step into a clinic and sit in the consultation room, you realise: the key to choosing is never “who has the bigger billboard,” but “who truly understands the natural look you want.”

Gurobi Plastic Surgery, located on the 6th floor of EGI Building, 843 Nonhyeon‑ro, about 100 metres from Apgujeong Station Exit 4, presents what a comprehensive plastic surgery clinic should be – three directors each with their own expertise, deeply specialised in the three major areas of nose, breast, and body contouring, forming a collaborative system where “1+1+1 > 3”. From Director Roh’s patented 3D‑printed nose technology, to Director Nam’s “3‑NO Breast” philosophy, to Director Kim’s liposuction, filler, and pelvic contouring – Gurobi uses the deep specialisation of its three directors to answer one question: for professional matters, trust the professionals.

Three Directors, Three Specialties: A Comprehensive Clinic with Deep Division of Labour

Gurobi’s most unique strength lies in its organisational structure – three representative directors each with their own focus and deep specialisation:

• Director Roh specialises in rhinoplasty and facial lifting (facelift). He holds a patent for 3D‑printed nose technology, collaborating deeply with a printing company to develop customised 3D‑printed implants, and is highly regarded in Korea. As one review noted, “Director Roh holds the patent for 3D‑printed noses, and many Korean rhinoplasty directors are his students.” His surgical style is known for being “meticulous” – during consultation, he first assesses overall facial proportions, then draws to show “the most natural but transformative plan”; using Gurobi’s patented micro‑suture technique combined with Radiesse materials, patients experience no “stiffness” during recovery, and results soften within about a month.
• Director Nam (Dr. Nam Sang‑jae) specialises in breast surgery. He advocates the “3‑NO Breast” philosophy – no blood drain, no massage, no hospital stay. Primary breast augmentation does not require a blood drain, post‑operative pain is minimal, and internal sutures mean no stitch removal. One patient reported: “The process on surgery day was smooth, and the pain after waking up was much less than I expected. I was basically fine the next day, and could go out normally within a week. The shape is natural and softening happened quickly.” Director Nam maintains a reassuring record: zero post‑operative complications in breast surgeries performed during his tenure.
• Director Kim specialises in liposuction, fat grafting, breast surgery, and pelvic hyaluronic acid contouring. Pelvic filler is a rising body contouring treatment in Korea – using hyaluronic acid injections to refine the lines and proportions of the pelvic area, improving hip shape and waist‑hip transition. Director Kim has accumulated extensive clinical experience in this field, with results well‑received by patients.

The value of specialised division of labour: The model where each of the three directors concentrates on their own field means that patients can choose the most suitable director for their needs – nose with Director Roh, breasts with Director Nam, body contouring with Director Kim. Each director has accumulated sufficient surgical volume and case experience in their own area, rather than a “one‑doctor‑does‑everything” approach that results in being merely “able to do” rather than “excellent at” each field.

Suitable candidates include:

• Those planning rhinoplasty (primary or revision) – recommended to see Director Roh
• Those planning breast surgery (augmentation or revision) – recommended to see Director Nam
• Those planning liposuction, fat grafting, or pelvic contouring – recommended to see Director Kim
• Those who want their surgery performed by a specialised director and seek natural results

Three Core Decision Factors: Why Gurobi is Worth Attention

Differentiating Barrier of the 3D‑Printed Nose Patent

In rhinoplasty, the fit of the implant directly determines the naturalness of the result. Traditional rhinoplasty uses standardised implants, which the surgeon carves manually during surgery – but manual carving is limited by the surgeon’s skill and feel, making it difficult to achieve a perfect fit with the nasal bone.

Gurobi’s patented 3D‑printed nose technology fundamentally solves this problem. Through deep collaboration with a printing company, Director Roh’s team developed a custom implant system based on 3D scanning and printing – pre‑operative 3D scanning captures the precise nasal bone data, and 3D printing creates a personalised implant that perfectly matches the nasal bone. This “custom‑made for your nose” approach greatly reduces gaps and the risk of displacement, resulting in a more natural and stable post‑operative outcome.

“3‑NO Breast” and Director Nam’s Accumulated Expertise

Breast surgery is another field that demands extensive experience. Director Nam’s “3‑NO Breast” philosophy – no blood drain, no massage, no hospital stay – has established a distinctive technical label in Korean breast surgery.

“No blood drain” means minimal bleeding and precise trauma control; “no massage” means the implant placement and dissection techniques are mature enough that no external manipulation is needed for shaping; “no hospital stay” means the surgery is minimally invasive and recovery is fast enough to be performed on an outpatient basis. Behind these “3 NOs” is Director Nam’s long‑accumulated technical confidence in breast surgery.

Specialised Division and Collaborative System of the Three Directors

Gurobi’s three directors each have their own expertise, with no overlap. Director Roh focuses only on noses and facelifts, Director Nam only on breasts, and Director Kim on liposuction, filler, and pelvic contouring – this “deep division” model ensures that each director maintains sufficient surgical frequency and case accumulation in their own field. For patients, this means “you will always find the right person for your needs.”

Clinic Profile & Core Advantages: A Comprehensive Landmark in Apgujeong

Gurobi Plastic Surgery is located on the 6th floor of EGI Building, 843 Nonhyeon‑ro, Gangnam‑gu, Seoul, about 100 metres from Exit 4 of Apgujeong Station (Subway Line 3). As a licensed plastic surgery hospital, it has 3 representative directors, 1 specialist director, and 15 assistants.

The hospital offers one‑on‑one online video consultations – 30 minutes with the director, at a cost of 10,000 KRW. Operating hours are Monday–Wednesday 10:00‑19:00, Thursday 10:00‑20:00, Friday 10:00‑19:00, Saturday 10:00‑17:00, closed on Sunday.

Gurobi is positioned as a comprehensive plastic surgery clinic that “covers everything except facial contouring” – including eyes, nose, breasts, face lifts, liposuction, fat grafting, and body contouring. The three‑director specialised division model allows it to maintain comprehensiveness while achieving the depth of a specialty clinic in each sub‑field.

The hospital also offers a 10‑year responsibility guarantee – Director Nam’s breast surgeries come with a 10‑year warranty, giving patients ongoing peace of mind during long‑term follow‑up.

Core Directors: Director Roh, Director Nam, Director Kim – Each a Specialist in Their Own Domain

Gurobi’s three representative directors each have their own strengths, forming a clear specialised division.

Director Roh is the core specialist for rhinoplasty and facial lifting at Gurobi. He holds a patent for 3D‑printed nose technology and has developed a custom implant system in collaboration with a 3D printing company. During consultation, he first evaluates overall facial proportions, then draws to show “the most natural but transformative plan.” Using Gurobi’s patented micro‑suture technique and Radiesse materials, patients experience a short recovery period and natural, non‑stiff results. As mentioned, “many Korean rhinoplasty directors are his students” – reflecting his technical influence in the field.

Director Nam (Dr. Nam Sang‑jae) is the lead for breast surgery at Gurobi. His “3‑NO Breast” philosophy – no blood drain, no massage, no hospital stay – has earned a strong reputation among patients. Primary augmentation does not require a drain, post‑operative pain is low, and internal sutures eliminate the need for removal. Director Nam’s record is reassuring: zero post‑operative complications in breast surgeries performed during his tenure.

Patient feedback: “The process on surgery day was smooth, and the pain after waking up was much less than I expected. I was basically fine the next day, and could go out normally within a week. The shape is natural and softening happened quickly.” – from a patient who had breast augmentation with Director Nam.

Director Kim is the lead for liposuction, fat grafting, and body contouring at Gurobi, with particular expertise in pelvic hyaluronic acid contouring. Through precise injections, pelvic filler refines the lines and proportions of the pelvic area, a popular body contouring trend in Korea.

Price Reference: Transparent Pricing, Tailored to Individual Needs

Gurobi practices transparent pricing. Below are reference price ranges for common procedures (in Korean Won, exchange rates may vary):

※ The above are market reference ranges; actual costs depend on the personalised plan determined during consultation. Gurobi offers one‑on‑one online video consultations – 30 minutes with the director, cost 10,000 KRW. The hospital maintains transparent pricing, with many patients noting that “prices are lower than what you see online.”

Patient Guide & Frequently Asked Questions

5 Core Questions About Gurobi

Gurobi Plastic Surgery answers the choice dilemma with its three‑director specialised division – Director Roh’s patented 3D‑printed nose, Director Nam’s 3‑NO breast technique, and Director Kim’s liposuction, filler, and pelvic contouring – each director has delved deep enough into their own field. For those hesitating near Apgujeong Station Exit 4, this might just be the answer worth stepping into the elevator and pressing the 6th floor button.